Learn SEO, AEO and local SEO
Short, practical guides to the numbers and checks behind good SEO decisions. Each one answers the question first, then shows you how to do it.
What is Domain Rating?
What DR measures, what a good score looks like, how it differs from DA, and why it is a guide, not a Google ranking factor.
SEO metrics · 4 min readRead guideWhat is keyword difficulty?
What a KD score means, why every tool shows a different number, and a simple way to pick keywords you can actually win.
Keyword research · 3 min readRead guideWhat are AEO and GEO?
Answer engine and generative engine optimization in plain words, with a checklist you can apply to any page today.
AEO and GEO · 3 min readRead guideBusiness Profile audit checklist
Eighteen checks across the profile, the website and the competition, in the order that usually moves local rankings.
Local SEO · 3 min readRead guideHow to check SERP competition
A seven step method to judge any first page in a couple of minutes, so you only write pages that can rank.
Competitor research · 3 min readRead guideChoosing a free SEO extension
Nine fair questions to ask before you install any SEO extension, with what good answers look like.
Buyer's checklist · 3 min readRead guideWant to see the numbers on your own searches?
SBMM SERP Signals shows DR, DA, keyword difficulty and local audits right on Google. Free.