Skip to content
Add to Chrome

Sign in to use this tool, it is free. It works in your dashboard with a free account, no card needed.

Sign inCreate free account

Etsy Seller Calendar 2026-2027

Exact dates for the holidays and shopping events that sell on Etsy, when to have your listings live and keyword ideas for each.

Use filters, reminders and the calendar download in your dashboard.

November 2026

Diwali 2026

Sunday, November 8, 2026

Start listing bySep 20, 20267 weeks before

The festival of lights runs over five days around the main day.

  • Diya holders, rangoli kits, string lights and festive table decor sell well, along with gift boxes and sweets packaging.
  • Use the words buyers search: Diwali, Deepavali and festival of lights.
Keyword ideas
  • diwali decorations
  • diwali gift
  • diya holder
  • rangoli stencil
  • US
  • UK
  • CA
  • AU

Thanksgiving 2026

Thursday, November 26, 2026

Start listing byOct 8, 20267 weeks before
  • Table settings, place cards, fall wreaths and printable games for the family table.
  • Digital downloads can still sell in the last few days because buyers print them at home.
Keyword ideas
  • thanksgiving decor
  • thanksgiving place cards
  • fall wreath
  • thanksgiving printable
  • US

Black Friday 2026

Friday, November 27, 2026

Start listing byOct 9, 20267 weeks before
  • Plan your sale in Shop Manager under Marketing, then Sales and discounts, and schedule it a few days ahead.
  • Work out your price after the discount with the fee calculator so every sale still makes a profit.
  • Many buyers start their holiday gift shopping this weekend, so gift guides and bundles do well.
Keyword ideas
  • black friday sale
  • christmas gift for her
  • personalized gift
  • stocking stuffers
  • US
  • UK
  • CA
  • AU
  • EU

Small Business Saturday 2026

Saturday, November 28, 2026

Start listing byOct 17, 20266 weeks before
  • Buyers go looking for independent makers on this day. Tell your story in the shop announcement and About section.
  • Free shipping or a small gift with orders over a set amount can lift the average order.
Keyword ideas
  • handmade gift
  • small business gift
  • unique gift for him
  • shop small
  • US

Cyber Monday 2026

Monday, November 30, 2026

Start listing byOct 12, 20267 weeks before
  • Extend your Black Friday sale or start a new one. Digital products, printables and gift cards do well.
  • Check your stock and processing times so orders still arrive before Christmas.
Keyword ideas
  • cyber monday sale
  • digital planner
  • printable wall art
  • christmas gift ideas
  • US
  • UK
  • CA
  • AU
  • EU

December 2026

Hanukkah 2026

Dec 4 to Dec 12, 2026

Start listing byOct 9, 20268 weeks before

Starts at sundown on the first date and lasts eight nights.

  • Menorahs, dreidels, blue and white decor and gifts for each of the eight nights.
  • Buyers want gifts before the first night, so give shipping a full week of room.
Keyword ideas
  • hanukkah gift
  • menorah
  • hanukkah decorations
  • dreidel
  • US
  • UK
  • CA
  • AU
  • EU

Small Business Saturday UK 2026

Saturday, December 5, 2026

Start listing byOct 24, 20266 weeks before
  • The UK version falls on the first Saturday of December, right in the middle of Christmas shopping.
  • Share your shop on social media with the day's tag and make your Christmas posting dates clear.
Keyword ideas
  • handmade christmas gift
  • uk handmade gift
  • personalised gift
  • secret santa gift
  • UK

Christmas 2026

Friday, December 25, 2026

Start listing byOct 30, 20268 weeks before
  • The biggest season on Etsy. Have gift listings live by early autumn so they can gather views and favorites.
  • Show your last order date for Christmas delivery in the shop announcement and listing photos.
  • Personalized ornaments, stockings, family gifts and gift wrap options all sell well.
Keyword ideas
  • personalized ornament
  • christmas stocking
  • christmas gift for mom
  • secret santa gift
  • US
  • UK
  • CA
  • AU
  • EU

Boxing Day 2026

Saturday, December 26, 2026

Start listing byNov 14, 20266 weeks before
  • A big sales day in the UK, Canada and Australia. Run a clearance on seasonal stock.
  • Buyers with gift cards and holiday money are shopping for themselves, so treat yourself listings do well.
Keyword ideas
  • boxing day sale
  • new year planner
  • self care gift
  • winter decor
  • UK
  • CA
  • AU

New Year's Eve 2026

Thursday, December 31, 2026

Start listing byNov 19, 20266 weeks before
  • Party decor, photo props and outfits sell before the night. Planners and goal trackers sell for weeks after.
Keyword ideas
  • new years eve decor
  • new year planner
  • goal planner printable
  • party photo props
  • US
  • UK
  • CA
  • AU
  • EU

February 2027

Lunar New Year 2027

Saturday, February 6, 2027

Start listing byDec 19, 20267 weeks before

2027 is the Year of the Goat.

  • Red and gold decor, red envelopes and zodiac gifts. Add the animal of the year to titles and tags.
  • Ship early: many buyers decorate in the week before.
Keyword ideas
  • lunar new year decor
  • red envelope
  • year of the goat
  • chinese new year gift
  • US
  • UK
  • CA
  • AU

Galentine's Day 2027

Saturday, February 13, 2027

Start listing byJan 2, 20276 weeks before
  • Gifts and party supplies for friends: matching items, cards and small gift sets at lower prices.
Keyword ideas
  • galentines gift
  • best friend gift
  • galentines party
  • friendship bracelet
  • US
  • CA

Valentine's Day 2027

Sunday, February 14, 2027

Start listing byDec 27, 20267 weeks before
  • Personalized jewelry, couple gifts and cards sell from early January. Add gift for him and gift for her listings.
  • Valentine's Day 2027 is a Sunday, so make your last order date for delivery clear.
Keyword ideas
  • valentines gift for him
  • valentines gift for her
  • personalized necklace
  • couples gift
  • US
  • UK
  • CA
  • AU
  • EU

March 2027

Mothering Sunday UK 2027

Sunday, March 7, 2027

Start listing byJan 17, 20277 weeks before

Mother's Day in the UK and Ireland falls three weeks before Easter, not in May.

  • UK buyers search mothers day gift and mum gift, so use the UK spelling in titles and tags.
  • Royal Mail gets busy that week: set processing times so gifts arrive by Saturday.
Keyword ideas
  • mothers day gift uk
  • gift for mum
  • personalised mum gift
  • mothering sunday card
  • UK

St Patrick's Day 2027

Wednesday, March 17, 2027

Start listing byFeb 3, 20276 weeks before
  • Green outfits, shamrock jewelry, party decor and printables. Kids items and teacher classroom packs sell too.
Keyword ideas
  • st patricks day shirt
  • shamrock earrings
  • st patricks day decor
  • irish gift
  • US
  • UK
  • CA
  • AU
  • EU

Easter 2027

Sunday, March 28, 2027

Start listing byFeb 7, 20277 weeks before

Good Friday is March 26 and Easter Monday is March 29.

  • Personalized baskets, egg hunt kits, spring decor and kids outfits. Easter is early in 2027, so list in early February.
Keyword ideas
  • personalized easter basket
  • easter decor
  • easter egg hunt
  • easter gift for kids
  • US
  • UK
  • CA
  • AU
  • EU

April 2027

Earth Day 2027

Thursday, April 22, 2027

Start listing byMar 11, 20276 weeks before
  • A good moment for eco friendly, zero waste, upcycled and plant themed listings. Say what the item is made from.
Keyword ideas
  • eco friendly gift
  • zero waste gift
  • upcycled
  • plant lover gift
  • US
  • UK
  • CA
  • AU
  • EU

May 2027

Wedding season 2027

May 1 to Oct 31, 2027

Start listing byMar 6, 20278 weeks before

Most weddings fall between May and October. Couples order invitations and decor months ahead.

  • Invitations, signs, bridesmaid gifts and favors. Offer clear proof and timing steps for custom orders.
  • Bridesmaid proposal boxes and groomsmen gifts sell from the start of the year.
Keyword ideas
  • wedding invitations
  • bridesmaid proposal box
  • groomsmen gift
  • wedding welcome sign
  • US
  • UK
  • CA
  • AU
  • EU

Graduation season 2027

May 1 to Jun 30, 2027

Start listing byMar 13, 20277 weeks before
  • Class of 2027 gifts, party decor, cap toppers and photo signs. Put the year in the title.
Keyword ideas
  • class of 2027
  • graduation gift
  • graduation party decor
  • grad cap topper
  • US
  • CA

Teacher Appreciation Week 2027

May 3 to May 7, 2027

Start listing byMar 22, 20276 weeks before

Teacher Appreciation Day is Tuesday, May 4.

  • Personalized mugs, tote bags, pens and printable thank you cards, often bought by parents in groups.
Keyword ideas
  • teacher appreciation gift
  • personalized teacher gift
  • teacher tote bag
  • thank you teacher
  • US

Mother's Day 2027

Sunday, May 9, 2027

Start listing byMar 21, 20277 weeks before

Same day in the US, Canada, Australia and most of Europe. France celebrates on May 30 and Spain on May 2.

  • Personalized jewelry, birth flower gifts and family name signs are top sellers. Add gift for mom and gift from kids listings.
  • Make the last order date for delivery clear in your shop announcement.
Keyword ideas
  • mothers day gift
  • birth flower necklace
  • gift for mom
  • grandma gift
  • US
  • CA
  • AU
  • EU

June 2027

Pride Month 2027

Jun 1 to Jun 30, 2027

Start listing byApr 20, 20276 weeks before
  • Pride pins, shirts, flags and jewelry. Write a clear, respectful description and say where profits go if you donate.
Keyword ideas
  • pride shirt
  • pride pin
  • rainbow earrings
  • pride flag
  • US
  • CA
  • UK
  • EU

Father's Day 2027

Sunday, June 20, 2027

Start listing byMay 2, 20277 weeks before
  • Engraved wallets, leather goods, BBQ and garage gifts and photo gifts. Gift for dad and gift from kids are common searches.
Keyword ideas
  • fathers day gift
  • personalized wallet
  • gift for dad
  • new dad gift
  • US
  • CA
  • UK

July 2027

Independence Day 2027

Sunday, July 4, 2027

Start listing byMay 23, 20276 weeks before

The 4th of July.

  • Red, white and blue decor, party supplies, shirts and pet bandanas.
Keyword ideas
  • 4th of july shirt
  • patriotic decor
  • fourth of july party
  • dog bandana
  • US

August 2027

Back to school 2027

Aug 1 to Sep 6, 2027

Start listing byJun 13, 20277 weeks before

Most US schools start in August; the UK and much of Europe start in early September.

  • Name labels, backpack tags, lunch bags, first day signs and teacher classroom decor.
  • Printable planners and classroom resources sell to teachers through the summer.
Keyword ideas
  • first day of school sign
  • name labels for kids
  • personalized backpack
  • classroom decor
  • US
  • CA
  • UK
  • EU

September 2027

Father's Day Australia 2027

Sunday, September 5, 2027

Start listing byJul 18, 20277 weeks before

Australia celebrates on the first Sunday of September.

  • The same gifts as in June, with Australian spelling and shipping times in mind.
Keyword ideas
  • fathers day gift australia
  • gift for dad
  • personalized gift for dad
  • dad birthday gift
  • AU

Grandparents Day 2027

Sunday, September 12, 2027

Start listing byAug 1, 20276 weeks before
  • Family tree signs, photo gifts and cards made by grandchildren. A small day, but low competition.
Keyword ideas
  • grandparents day gift
  • grandma gift
  • family tree sign
  • grandpa gift
  • US

October 2027

Diwali 2027

Friday, October 29, 2027

Start listing bySep 10, 20277 weeks before

The festival of lights runs over five days around the main day.

  • Diya holders, rangoli kits, string lights and festive table decor sell well, along with gift boxes and sweets packaging.
  • Use the words buyers search: Diwali, Deepavali and festival of lights.
Keyword ideas
  • diwali decorations
  • diwali gift
  • diya holder
  • rangoli stencil
  • US
  • UK
  • CA
  • AU

Halloween 2027

Sunday, October 31, 2027

Start listing bySep 5, 20278 weeks before
  • Costumes and decor sell from late summer. Many buyers plan their costume a month or more ahead.
  • Matching family and pet costumes, party printables and spooky home decor are strong sellers.
Keyword ideas
  • halloween costume
  • halloween decor
  • pet halloween costume
  • halloween party printable
  • US
  • CA
  • UK

November 2027

Thanksgiving 2027

Thursday, November 25, 2027

Start listing byOct 7, 20277 weeks before
  • Table settings, place cards, fall wreaths and printable games for the family table.
  • Digital downloads can still sell in the last few days because buyers print them at home.
Keyword ideas
  • thanksgiving decor
  • thanksgiving place cards
  • fall wreath
  • thanksgiving printable
  • US

Black Friday 2027

Friday, November 26, 2027

Start listing byOct 8, 20277 weeks before
  • Plan your sale in Shop Manager under Marketing, then Sales and discounts, and schedule it a few days ahead.
  • Work out your price after the discount with the fee calculator so every sale still makes a profit.
  • Many buyers start their holiday gift shopping this weekend, so gift guides and bundles do well.
Keyword ideas
  • black friday sale
  • christmas gift for her
  • personalized gift
  • stocking stuffers
  • US
  • UK
  • CA
  • AU
  • EU

Small Business Saturday 2027

Saturday, November 27, 2027

Start listing byOct 16, 20276 weeks before
  • Buyers go looking for independent makers on this day. Tell your story in the shop announcement and About section.
  • Free shipping or a small gift with orders over a set amount can lift the average order.
Keyword ideas
  • handmade gift
  • small business gift
  • unique gift for him
  • shop small
  • US

Cyber Monday 2027

Monday, November 29, 2027

Start listing byOct 11, 20277 weeks before
  • Extend your Black Friday sale or start a new one. Digital products, printables and gift cards do well.
  • Check your stock and processing times so orders still arrive before Christmas.
Keyword ideas
  • cyber monday sale
  • digital planner
  • printable wall art
  • christmas gift ideas
  • US
  • UK
  • CA
  • AU
  • EU

December 2027

Small Business Saturday UK 2027

Saturday, December 4, 2027

Start listing byOct 23, 20276 weeks before
  • The UK version falls on the first Saturday of December, right in the middle of Christmas shopping.
  • Share your shop on social media with the day's tag and make your Christmas posting dates clear.
Keyword ideas
  • handmade christmas gift
  • uk handmade gift
  • personalised gift
  • secret santa gift
  • UK

Hanukkah 2027

Dec 24, 2027 to Jan 1, 2028

Start listing byOct 29, 20278 weeks before

Starts at sundown on the first date and lasts eight nights.

  • Menorahs, dreidels, blue and white decor and gifts for each of the eight nights.
  • Buyers want gifts before the first night, so give shipping a full week of room.
Keyword ideas
  • hanukkah gift
  • menorah
  • hanukkah decorations
  • dreidel
  • US
  • UK
  • CA
  • AU
  • EU

Christmas 2027

Saturday, December 25, 2027

Start listing byOct 30, 20278 weeks before
  • The biggest season on Etsy. Have gift listings live by early autumn so they can gather views and favorites.
  • Show your last order date for Christmas delivery in the shop announcement and listing photos.
  • Personalized ornaments, stockings, family gifts and gift wrap options all sell well.
Keyword ideas
  • personalized ornament
  • christmas stocking
  • christmas gift for mom
  • secret santa gift
  • US
  • UK
  • CA
  • AU
  • EU

Boxing Day 2027

Sunday, December 26, 2027

Start listing byNov 14, 20276 weeks before
  • A big sales day in the UK, Canada and Australia. Run a clearance on seasonal stock.
  • Buyers with gift cards and holiday money are shopping for themselves, so treat yourself listings do well.
Keyword ideas
  • boxing day sale
  • new year planner
  • self care gift
  • winter decor
  • UK
  • CA
  • AU

New Year's Eve 2027

Friday, December 31, 2027

Start listing byNov 19, 20276 weeks before
  • Party decor, photo props and outfits sell before the night. Planners and goal trackers sell for weeks after.
Keyword ideas
  • new years eve decor
  • new year planner
  • goal planner printable
  • party photo props
  • US
  • UK
  • CA
  • AU
  • EU

How to use this calendar

Seasonal shoppers start looking weeks before a holiday, and a new Etsy listing needs time to collect views and favorites before search shows it well. That is why each event has a start listing by date, about six to eight weeks before the day. For Christmas and Halloween, earlier is better: many sellers have gift listings live by September.

8 weeks out
Research keywords for the event, plan new listings and order materials. Check demand and competition for each idea in the Etsy keyword tool.
6 to 8 weeks out
Publish the listings with the event in the title and tags, seasonal photos and clear processing times.
2 to 4 weeks out
Plan a sale or coupon and check the price after the discount with the fee and profit calculator. Add your last order date to the shop announcement.
After the day
Mark down leftover seasonal stock and note what sold, so next year's listings go live even earlier.

Dates that move every year

Many shopping events are tied to a weekday or the moon, so they fall on a different date each year. Thanksgiving is the fourth Thursday of November, with Black Friday, Small Business Saturday and Cyber Monday right after it. Mother's Day in the US, Canada and Australia is the second Sunday of May, while the UK celebrates Mothering Sunday three weeks before Easter. Father's Day is the third Sunday of June, except in Australia, where it is the first Sunday of September. Lunar New Year, Diwali, Easter and Hanukkah follow lunar or lunisolar calendars.

Questions about seasonal selling

Short answers about holiday dates and when to list on Etsy.

About six to eight weeks before the date, and earlier for Christmas and Halloween. New listings need time to collect views and favorites before Etsy search shows them well, and many buyers order weeks ahead so a custom item can be made and shipped in time.

The term 'Etsy' is a trademark of Etsy, Inc. This application uses the Etsy API but is not endorsed or certified by Etsy, Inc.